Company: Eminent Trade and Export Pvt. Ltd. (trading as Alfa Foil and DAKON)
Website: https://alfafoil.com
Contact: crm@alfafoil.in | +91-771-4017727

1. What This Policy Covers

This Privacy Policy explains what information we collect when you visit our website or landing pages, how we use it, and your rights under India’s Digital Personal Data Protection Act, 2023 (DPDP Act).

2. Information We Collect

Information you give us:

  • Name, phone number, and email when you contact us via WhatsApp, enquiry forms, or email
  • Business name and city when you request bulk pricing

Information collected automatically:

  • Pages visited, time spent, device type, and browser via cookies and tracking tools
  • IP address and approximate location

3. Tracking Technologies We Use

We use the following third-party tools on our website and landing pages:

Google Ads & Google Analytics — We use Google’s advertising and analytics tags to measure the performance of our ads and understand how visitors use our site. Google may use this data to show you relevant ads on Google Search and partner sites. You can opt out at google.com/settings/ads.

Meta Pixel (Facebook/Instagram) — We use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram, and to show relevant ads to people who have visited our site. Meta may collect browsing data through this pixel. You can manage your preferences at facebook.com/ads/preferences.

WhatsApp — When you click a WhatsApp link on our site, you are redirected to WhatsApp (owned by Meta). Any conversation you initiate is subject to WhatsApp’s own privacy policy.

4. How We Use Your Information

  • To respond to your pricing or product enquiries
  • To send product catalogues, MOQ details, and quotations you have requested
  • To measure and optimise our advertising campaigns
  • To build audiences for relevant ad targeting on Google and Meta platforms
  • We do not sell your personal data to any third party

5. Cookies

Our website uses cookies — small files stored on your device — for analytics and advertising purposes. By continuing to use our site, you consent to our use of cookies. You can disable cookies in your browser settings, though some site features may not work correctly.

6. Data Sharing

We do not sell your personal data. We may share data with:

  • Google (analytics and advertising)
  • Meta / Facebook (advertising and remarketing)
  • Logistics and delivery partners (only order-related details for fulfilment)

All third-party partners are required to handle your data in accordance with applicable law.

7. Data Retention

We retain your enquiry and contact information for up to 3 years for business communication purposes, unless you request deletion earlier.

8. Your Rights (DPDP Act 2023)

Under India’s Digital Personal Data Protection Act, 2023, you have the right to:

  • Know what personal data we hold about you
  • Correct inaccurate data
  • Request deletion of your data
  • Withdraw consent for processing

To exercise any of these rights, email us at crm@alfafoil.in with the subject line “Data Request.”

9. Children’s Privacy

Our website is intended for business use by adults. We do not knowingly collect data from anyone under 18 years of age.

10. Changes to This Policy

We may update this policy when we add new tracking tools or as regulations change. The “Last Updated” date at the top will reflect any changes. Continued use of our site after updates constitutes acceptance.

11. Contact

For any privacy-related questions:
Email: crm@alfafoil.in
Phone: +91-771-4017727
Address: Ring Road No. 2, Gondwara, Raipur, Chhattisgarh – 493221